How to Improve Link Popularity with Directory Submissions

If you have an online business, then you know how important it is to get noticed. Depending on your niche it can seem like you are one fish in an ocean of thousands of fish of the same color. How will you get noticed? One way is with directory submissions.

What Are Directory Submissions?

On the internet, there are sites that are set up as directories for website links. Think of it as the Yellow Pages. You go to the section of the phone book that is dedicated to certain types of categories. Then, look up your particular category. Within that category, search for the relevant listings to fit your needs.

Now, think of this process taking less time than it takes for you to look the information up in a phone book. You can search directories for entries from all around the world that are relevant to what you are searching for.

This is where you want to have your link posted if you are trying to draw traffic and status to your website. You can Google these directories to see what types of website link submissions they take. Be sure to follow all the instructions for submission. It is very important to comply or your submission could be rejected on the basis of not taking the time to read the information.

People often visit directories to find what they are searching for. The advantage here is that all of the listings in a particular category are relevant and your website will be among them. These directories are searched by popular engines so they will show up in keyword searches.

Link Status

Websites are a dime a dozen. What makes yours special? Well, it could be the status you hold, especially when it comes to search engine rankings. Each link to your site can be counted as a positive tick mark in favor of your website. The more directories you link to, the higher your status and hopefully your ranking will be.

You can submit to free and paid submission directories. If you are just starting out and are still doing some keyword testing, then you might want to stick with free directories. Paid ones may offer a few more features or be a little more high profile, but SEO is what’s important. You still need relevant keywords that are highly searchable no matter what the directory.

When people can find you in directories and in random keyword searches, your ranking will take a hit but in a good way. Use directory submissions to get a good start out of the gate with your new website. Research them to find the one that is most relevant to you. This will help ensure that your work pays off.